AI Overviews now appear on more than 80% of Google searches
AI Overviews now appear on more than 80% of Google searches, up from roughly 50% in June last year and about 15% the year before, according to data from Semrush, SE Ranking and seoClarity.
SE Ranking put the figure at 82.5% for US brand searches specifically. seoClarity sees AI Overviews on over 62% of queries overall, with a range of 55% to 84% depending on industry, while Semrush has published a breakdown by industry and query type in its Sensor tool.
The rise follows Google's push to return an AI answer for almost any query, including brand searches and misspelled or incorrect ones. For brands, the share of searches where an AI summary sits above the organic results keeps climbing, so being cited in that summary matters across a growing slice of query volume.
Reported by Search Engine Roundtable ↗
Topics: AI Overviews, Google Search, Citations