GEO news
What is changing in AI search. Each item is a summary with a link to the outlet that reported it.
Affiliate links still count as Google moves checkout into AI Mode and Gemini
Google's Universal Commerce Protocol lets US shoppers complete a purchase inside AI Mode in Search and the Gemini app without ever visiting the retailer's site.
Source: Search Engine Journal
Gemini 4 Carbon arrives in Google Search AI Mode for Ultra subscribers
Google has made Gemini 4 Carbon available in AI Mode within Google Search, but only for Google AI Ultra subscribers.
Source: Search Engine Roundtable
Google opens Gemini Business Profile tools to Workspace accounts
Google is rolling out Gemini access to Business Profiles for companies that manage their listing through a Google Workspace account, according to a Small Business Bulletin posted by Lisa Landsman, the company's Head of Industry Engagement and SMB Success, on 5 November.
Source: Search Engine Journal
Google opens UCP direct checkout to Canadian shoppers in AI Mode and Gemini
Google has extended direct checkout built on the Universal Commerce Protocol (UCP) to shoppers in Canada, letting them buy from eligible retailers without leaving AI Mode in Google Search or the Gemini app.
Source: Search Engine Journal
Semrush adds Gemini filtering to AI Visibility Toolkit as mentions outpace citations
Semrush has published a guide to tracking brand visibility in Google's Gemini app, alongside a Gemini filter in its AI Visibility Toolkit that separates mentions, citations and cited pages for the platform.
Source: Semrush Blog
