GEO news
What is changing in AI search. Each item is a summary with a link to the outlet that reported it.
OpenAI Rolls Out ChatGPT Ads Manager Plugin, Audience Updates, Product Feeds
OpenAI has released a plugin that lets advertisers create, manage and analyse ChatGPT Ads campaigns from inside ChatGPT or Codex. The plugin turns a website or brief into ready-to-launch ads using plain language, generates variants, updates campaigns, troubleshoots delivery and r
Source: Search Engine Roundtable
ChatGPT Ads adds automated bidding and platform targeting
ChatGPT Ads has introduced a Maximize results bid strategy that lets the platform set and adjust bids automatically against a chosen campaign goal, moving bid decisions away from the advertiser. Advertisers pick the outcome they want and the system works to generate as many resul
Source: Search Engine Land
